Trends for 2022 and Beyond




As a Cube insider, you'll get access to interesting new trends, what we think about them and how you can benefit.


New Trend: Trends for 2022 and Beyond

Every year futurists and technologists like to think about the technologies that will make their way into business, and our lives, over the next 3-5 years. The timeframe is important, since 3-5 years is about how long a large organization takes to realign its business, organization and systems around a disruptive force.

Many new technologies can create disruption which in turn creates new competitive opportunities or threats. Here’s an intriguing selection from Fast Company and Gartner:

  • Artificial Intelligence becoming self-taught, and possibly self-aware.

  • Mixed Reality of AR/VR for consumer and business applications.

  • Emergency-tech to enable a faster response to emergency situations like the pandemic or local events.

  • Web3 and Blockchain will be adopted in financial transactions and enable distributed data applications.

  • Digital healthcare started during the pandemic and will continue to evolve.

  • Ways of working and changing the commute as work at home will persist to attract talent.

  • Cybersecurity mesh to enable integration of stand-alone applications to improve overall data security.

  • Hyper Automation is looking at automating every process and aspect of a business - to make as much of it autonomous as possible.

  • Total Experience will wrap the traditional siloed “experience managers” together to serve customers, employees and management.

New Insight: Applied Learning is Essential

To make sense of new trends, it’s important to start learning about them. Learning in this case is not academic, but applied. The innovation process must be able to identify which trends apply to your business and industry. Trend spotting is only the beginning.

Business leaders know that learning happens when you have “hands on” experience in the reality of your business. Testing in a lab or on a small scale is a good starting point. It is essential to evaluate the “big questions” that would impact your business.

  • Will we lose revenue if we are a follower in the market, or if we take the lead?

  • Does this integrate with our operations or do we need to disrupt ourselves?

  • How do I know if the technology is “ready” for commercialization at my business with high levels of complexity?

  • Do I have the leaders or managers that can see an innovation through over a 3-5 year time horizon?

  • Is there support for disruptive innovation budgets and investments if needed?


New Action: Start Small to Learn Big Lessons

  1. Identify a few technology trends that are most likely to disrupt your current business model and revenue streams.

  2. Research the landscape of companies working on developing the technology to learn about the key factors.

  3. Define and complete a small Proof of Concept (PoC) test and learn about the functionality of one or more of the leading companies in the technology space.

  4. Define and complete a pilot test to prove the business model and financial model for the new technology in your industry.

  5. If the technology is proven to be functional and valuable, design and implementation roadmap for the technology in your company.

If you’re looking for a new trends and how to apply them, N³ Innovation can help you! Contact us today!


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