Case Study: How Restaurants Need to Stay Ahead with Food Delivery



The first drive-in restaurant (Kirby's Pig Stand in Texas) started in 1921 and the first drive-thru (Red's Giant Hamburg in Missouri) was in 1947.  Fast food restaurants now use these method to serve hungry customers conveniently in their cars and on-the-go. They also have ample parking so drivers can take a break from driving and their kids can burn off energy in the playground!  The advent of self-driving car will change the model and possibly create a different level of convenience and service.


We have seen the rapid adoption of food delivery services. We've already seen pizza being delivered by a drone and lasagna delivered by a Doordash robot.  It’s easy to imagine delivery services quickly adopting self-driving, autonomous delivery vehicles. Why would someone stop what they are doing, to drive to a restaurant, when your meal inexpensively and quickly can come to you?

  • Do they still need a large parking area?

  • Do they need a drive through?

  • How are orders placed for self-driving cars?

  • Do customers want curb-side delivery or at the door?

There are lots of question we are working to answer with our clients and with the help of autonomous delivery vehicle startups.  


N³ Innovation’s mission is to help corporate clients create measurable enterprise value by inventing the future. Clients have generated millions of dollars of revenue in new markets, with new products and new technologies.  


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